The leading B2B event for the outdoor & running market
Sat
10
Feb 2024
Sat - Sun
8 - 9
May 2027
Public
Activation Days
Riva del Garda / Arco
Get ready to move, explore, and test the limits at ACTIVATION DAYS – a unique part of European Outdoor Week in the stunning surroundings of Riva del Garda.
European Outdoor Media Day gathers exhibiting brands, agencies, and international journalists, creators, and influencers for a day of networking before the trade show.
The Innovation Day is the dedicated startup and innovation program during the European Outdoor Week trade show in Riva del Garda, organized by the European Outdoor Group, MagNet and SKInnovation.
Building on the success of 2026, the 2027 Summit will once again bring together thought leaders from across the outdoor sector to explore how our collective actions can drive real, measurable change for people and the planet.
"The show has always been a good way to meet key retailers together in one place, and get a great overview of the market"
Giulia Delladio La Sportiva
"European Outdoor Week is an attractive concept, bringing together concrete business needs, the importance of networking, activation & experience"
Ruth Oberrauch Oberalp Group
"Patagonia has long been at the heart of the collaborative and community-led response to the climate crisis. This is the only way to generate real impact"
![[headshot] image of customer (for a courier & delivery service)](https://cdn.prod.website-files.com/69a9c2358a5b307b88f38b84/69aef52155ab4cc924dd4912_giulia%20sq%20website.avif)
![[headshot] image of satisfied customer shaking hands with company representative (for a fintech company)](https://cdn.prod.website-files.com/69a9c2358a5b307b88f38b84/69aef5207a55c987df1bf5ba_ruth%20sq%20website.avif)
![[headshot] image of satisfied customer shaking hands with company representative (for a fintech company)](https://cdn.prod.website-files.com/69a9c2358a5b307b88f38b84/69aef35216b095dc3b2d3629_Nina%20Hajikhanian%202022.avif)
